June 21, 2020
Reading Time: 7 minutes Call-To-Action (CTA): The Smart Move To Rapidly Grow Conversions What Is Call-To-Action (CTA)? Call-to-action (CTA) is a prompt that encourages visitors to perform a specific action on your website. Different CTAs have different objectives, but the ultimate purpose for CTAs is to really bring users down the marketing funnel to drive conversions and sales. Common […]
Conversion Optimization
June 16, 2020
Reading Time: 6 minutes How To Generate Leads Using Lead Magnets What Are Lead Magnets? A lead magnet is a benefit or incentive that you offer to your target audience in exchange for their contact information – usually their email address. They then become your leads, someone who you can reach out to and potentially convert them into your […]
Conversion Optimization, Lead Generation
